CasinosHunter sat down with Jaco van den Heever, VP of Sales and Business Development at QUIK Gaming, to reveal a new phase in their journey. As an established and ever-evolving company, QUIK Gaming remains committed to its innovative vision. In the coming months, we're excited to announce the upcoming launch of QUIK Lotto, a series of lotto-based games.
About Lotto Games by QUIK Gaming
QUIK Gaming was founded with a single vision to blend the excitement of traditional slots with Live gaming through its Unique Live Games, as we explored in a previous Q&A.
Their innovative approach is dedicated to redefining lotto gaming and casino entertainment, captivating a diverse and broader audience.
QUIK Gaming is looking forward to releasing its first 11 new Lotto games, a blend of classic traditional and ever-loved lottery games with all the benefits of online gaming technologies. The new games are expected to add excitement both for players and operators alike due to their outstanding features and tech specs.
First things first, these are going to be high-frequency draw games so that players can see if they have won quickly. Secondly, online lotto games will definitely add stunning visuals and make gaming more satisfying for the players. Moreover, interactive elements and additional features will keep the players entertained longer than regular lottery can which is a huge benefit for online casino operators.
In other words, QUIK Gaming is set to revolutionize how players enjoy lotto games, and in this Q&A we get a better idea of this new journey.
Q&A Session With Jaco van den Heever
Hello and thank you for finding time to participate! So, Quik Gaming is going to launch its first lotto games soon. Please tell us how this decision has been taken.
The lotto games have always been part of our DNA.
When you look at Lottery world-wide, you find that there is a huge audience ready and waiting for fresh, innovative Lotto Games. We started with meticulous research and development ensuring we had a winning product. Once we were confident in our approach, we set out on the roadmap to bring these thrilling games to players worldwide. This exciting journey has led us to introduce QUIK Lotto and the first 11 new lotto games that will change the way you play and win!
Are lotto games now part of the big strategy for the company or does the company view them as a way to make content more versatile?
Lottery is the most popular gambling game in the world, it is important that we align the company vision, mission, and strategy with these global trends.
QUIK Gaming will continue to design and develop innovative games that meet the needs and expectations of the players. Our primary focus right now is to release the first set of Lotto games, once that is done, we have a few more surprises lined up.
Your approach to lotto gaming sounds intriguing. Can you share some insights into the unique features QUIK Lotto will offer to stand out in the market?
Absolutely, QUIK Lotto is all about enhancing the lotto experience. We're introducing some groundbreaking features that will keep players engaged and excited throughout their lotto journey.
First and foremost, we're offering high-frequency draws, so players don't have to wait endlessly to see if they've struck it lucky. This feature not only appeals to dedicated lotto players but also aligns perfectly with the expectations of casino enthusiasts who are accustomed to instant draws and wins.
Additionally, our innovative gameplay mechanics will add a whole new dimension to the lotto gaming experience. Combined with stunning visuals and interactive elements, QUIK Lotto is set to revolutionise how players enjoy lotto games.
One of our standout features is the ability for players to seamlessly switch between the various lotto games we have to offer, all within the same game environment. This flexibility allows players to explore different games and find the ones that resonate with them, all in one place. We want every QUIK Lotto game to be an unforgettable experience that's both entertaining and rewarding.
What is the hardest thing about making an online lotto game?
In today’s world, developing an online lotto game that's new and innovative is a tough challenge. Tougher, is developing a new and innovative online lotto game that is familiar enough to the players, to allow for an inviting and welcoming player experience.
QUIK Lotto doesn’t just stop there, we then elevated our games with a well-balanced pay-table to give purpose to our innovations, enhancing every aspect of the game and enriching the player experience.
Can you tell us more about how QUIK Lotto aims to meet the different needs and expectations of operators?
Understanding our operators is at the core of our strategy.
We work closely with two main types of operators. First, there are betting-based operators looking to boost player engagement through frequent, thrilling lotto draws. QUIK Lotto is perfect for them with its high-frequency draws.
Then, there are casino operators aiming to diversify their offerings. Lotto is universally popular, and, QUIK Lotto makes it even more accessible. Our innovative approach helps casino operators expand their player base. In a nutshell, QUIK Lotto is tailored to meet the unique needs of both operator types, promising increased revenue and player engagement.
Is the competition high in the online lotto? Do casino operators have increased demand for such type of games, or maybe they just have a demand for anything else that is not online slots? (Because everyone makes slots now!)
The online lotto market is bustling, but it's a world that coexists with live gaming, slots, and game shows. Lotto, being the most-played gambling game in the world, presents a significant opportunity for operators. QUIK Gaming recognizes this and is exploring various channels to deliver our games, ensuring maximum exposure and access to potential players. It's not just about slots; the demand for diverse gaming experiences, including lotto, is on the rise in the industry.
What is the player’s key desire or demand when it comes to an online lotto game?
With all gambling games, the player's key desire or demand is to win, win, win. We spend a lot of time brainstorming and balancing pay-tables to ensure we appeal to the majority of players out there. When it comes to visual and mechanical design it needs to look and feel familiar, so we make sure the innovations are easy to understand and the game flow is easy to follow. Whatever we design or create, the player must always have a lotto fun.
Do you think that offline lottery popularity drops?
The offline lottery market maintains a strong traditional following, and our product doesn't compete with large-scale lotteries like Euro Millions or Mega Ball. What we offer is the convenience and excitement of lotto games for players to enjoy whenever they like, wherever they are.
One of the key advantages of QUIK Lotto games, is its high-frequency draws, ensuring that players don't have to wait a week to see if they've won. This approach opens up opportunities for both lottery operators and casino operators to provide players with a familiar yet innovative product and, in the process, expand their player base.
Will there be any bonus features in your online lotto games?
Our first 11 lotto games focus on traditional lotto experiences with high frequent draws and exciting pay-tables. But in our next set of QUIK Lotto games, we’re spicing things up…
Can lotto games compete with online slots in any way? Or they cannot be compared?
These are two different player experiences, and I wouldn’t want to compare them. However, I will not be surprised if we see slots and live players have a go at a few Lotto games or Lotto players exploring Live, Slots or Game Shows. At QUIK Gaming, we're combining the best of live, slots, game shows, bingo, keno, and lotto, creating games for all types of players to enjoy.
As an industry leader, what trends do you foresee in the world of online gaming in the coming years?
The gaming industry is continuously evolving, and we're excited to be part of this dynamic landscape.
In the coming years, we anticipate a greater emphasis on immersive experiences, gamification, and personalization.
Players will seek more than just entertainment; they'll want a sense of connection and customization in their gaming adventures. At QUIK Gaming, we're committed to staying at the forefront of these trends to deliver what players desire most.
Eva is the voice of online casino reviews at CasinosHunter. With over a decade of copywriting experience, she ensures all content is clear and accurate. Eva simplifies complex gambling concepts and rules, helping players make informed decisions based on casino facts.
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